Investing in Relationships and Community
How social capital and community involvement contribute to holistic wealth.
Trust is your biggest asset in business.
You can have all the skills and knowledge in the world, but if your community does not trust you, then you are not going to be able to build and scale a profitable business.
Fostering trust is the best growth strategy for your business because it focuses on creating meaningful relationships within your community which happens when you work ethically, from integrity and you hold truth.
This is what fosters trust.
When you try to cut corners, or you tell little lies, you are going to be constantly chasing your tail, but when you work from integrity and truth and you foster these beautiful relationships, you are going to show your community that you care about them and their well-being, which means that you are going to be able to help more and more people.
If you are unsure whether you are fostering these beautiful relationships, here are a few signs that you are on the right track:
- People are referring you to their own communities without any prompts from you to do so.
- Your clients feel comfortable enough with you to tell you exactly what they need from you and how you can help them.
- You consistently get downloads on how you can help your community in bigger and better ways, growing with them, instead of away from them.
When these shifts begin to happen within your business, this is when you will know you have nourished your community, and the people you are helping trust you and know that you are going to support them in every way you can.
This is the #1 way to grow your business. Watch, and see what happens when you focus on relationships instead of profits.
Connect with Abbey at: www.abbeyrose.org
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